Kodak to Demonstrate KODAK Winning Fotos App at Consumer Electronics Show

5 Jan 2017

Digital application helps build photography communities through themed showcases

Las Vegas, NV, Thursday, January 05, 2017

Eastman Kodak Co. (KODK) Rochester, N.Y., and Seattle-based Winning Fotos, will demonstrate the KODAK Winning Fotos app, designed to build communities of up-and-coming digital photographers, at the Consumer Electronics Show (CES) in Las Vegas.

The KODAK Winning Fotos app will be exhibited at Kodak Studios (LVCC South Hall 1, Booth #20619), as well as on the Demo Stage, where Winning Fotos representatives will be on hand for live product demonstrations, showing attendees the process for entering a showcase, how photos are analyzed and a breakdown of the feedback users can receive on their photo entries.

The KODAK Winning Fotos App seamlessly integrates with the camera on a user’s mobile device and enables him or her to register and submit photos to themed showcase events of his or her choice. Each photo submitted is analyzed and an assessment is shared with the user in a comprehensive dashboard covering the photo’s color/contrast, composition, subject matter, originality and lighting. The dashboard provides insights on the strengths of the photo, as well as guidance on potential areas for improvement.

The KODAK Winning Fotos App unites the photography community by powering friendly digital showcase events for aspiring and skilled photographers. Community members can connect with other photographers and build a portfolio of work they can share with the world, while also being mentored by experienced professionals, regardless of skill level. Gold, Silver, and Bronze Winning Fotos can receive awards and chances to earn cash, merchandise, tokens or even photography career opportunities. Showcase events take place on a daily, weekly and monthly basis.

“Partnering with such a celebrated brand as Kodak gives us the competitive edge needed to make a big splash in the consumer electronics and technology space,” said David Young, Winning Fotos’ chief financial officer. “Photography is a powerful medium; a way to transcend barriers and build communities. Winning Fotos likes to think of photography as a universal language, and we are a vibrant community that brings together people who create stories in that language. We’re excited to provide a welcoming, approachable environment where budding photographers can easily obtain professional advice to hone their skills.”

The app will be available for both iPhone and Android users when it launches in mid-January.

“Kodak is an iconic brand that has captured the interest of the millennial generation with photography and film-making products, ” said Brian Cruz, VP and General Manager Consumer Products Group at Eastman Kodak. “With more than 1.5 billion photos being shared daily on social media, we wanted to partner with a forward-thinking company that’s looking to engage the next generation of great photographers.”

About Winning Fotos

Founded in 2016, Winning Fotos is a Seattle-based, global company with a robust trajectory. Inspired by the desire to give talented individuals the chance to explore professional photography, Winning Fotos provides a place for photographers to grow and offer the feedback they’ll need to do that.

Whether they’re just getting started, or a professional wedding photographer booked through 2018, they’ll be joining a community of like-minded individuals – while also gaining valuable feedback they can put into practice and the direction they’ll need to hone their skills behind the lens.

For additional information on Winning Fotos, visit us at www.kodakwinningfotos.com, follow us on Twitter @KodakFotos, or like us on Facebook at KodakWinningFotos.

About Kodak

Kodak is a technology company focused on imaging. We provide – directly and through partnerships with other innovative companies – hardware, software, consumables and services to customers in graphic arts, commercial print, publishing, packaging, electronic displays, entertainment and commercial films, and consumer products markets. With our world-class R&D capabilities, innovative solutions portfolio and highly trusted brand, Kodak is helping customers around the globe to sustainably grow their own businesses and enjoy their lives. For additional information on Kodak, visit us at kodak.com, follow us on Twitter @Kodak, or like us on Facebook at Kodak.

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